New York, NY and Mason, OH – Six Star Pro Nutrition® (www.sixstarpro.com), one of America’s leading sports nutrition brands, is getting involved with high school sports for the first time thanks to a partnership with Mason High School in Mason, Ohio.
As part of the agreement, Six Star Pro Nutrition® will provide Mason High School athletes with its Whey Protein Plus and Ultimate Hydration products, collaborate on co-branded content across digital, mobile and social platforms, have access to the school’s marks and logos, offer on-site sampling opportunities for students and their families and offer nutritional and athletic seminars for athletes who aspire to compete collegiately.
“We are excited to fuel the student athletes of Mason High School on and off the field in 2022, said Jarrod Jordan, Chief Marketing Officer at Iovate Health Sciences International Inc., the makers of Six Star® branded products. “Six Star® is ‘the athlete’s choice when it comes to protein and hydration products and given our successful inroads into the collegiate market last year, it only made sense to align with some of the most dynamic high school athletic programs in America as a means of creating brand loyalty throughout an athlete’s journey.”
The deal between Six Star Pro Nutrition® and Mason High School was brokered by Teall Properties Group, which has previously scaled multimedia rights holder agreements at the college level and have now started to do it with high schools. The company has represented some of the top programs in collegiate athletics, including hundreds of colleges, conferences and bowl games.
This marks the first in a series of high school partnerships for the Six Star Pro Nutrition® brand, which works with football star T.J. Watt and soccer stars Tobin Heath and Weston McKennie on an ambassador basis. In July 2021, Six Star® was the first brand to sign college athletes to Name, Image and Likeness deals when Edgar Padilla Jr., Hanna Cavinder and Haley Cavinder signed agreements with the company.
Six Star® products are available nationwide at Walmart®, Walgreens®, Amazon® and other fine retailers.
For more information, visit www.sixstarpro.com.