The MuscleTech® brand announces a partnership with National Breast Cancer Foundation

A limited edition flavor of MuscleTech® Iso Whey Clear to raise awareness for Breast Cancer Awareness Month and make an impact for women in need.

Oakville, ON (October 15, 2020) – October is Breast Cancer Awareness Month, and Iovate Health Sciences International, Inc., under its globally recognized MuscleTech® sports nutrition brand, has partnered with the National Breast Cancer Foundation (https://www.nationalbreastcancer.org) to release a Limited Edition Pink Tropical Punch flavor of Iso Whey Clear to raise awareness for Breast Cancer Awareness Month and make an impact for women in need.

MuscleTech® is a proud supporter of National Breast Cancer Foundation, Inc. – a non-profit organization that provides help and inspires hope to those affected by breast cancer through early detection, education, and support services. The one-year partnership between MuscleTech® and the National Breast Cancer Foundation kicks off during Breast Cancer Awareness Month and will run through September 30, 2021.

This limited edition Pink Tropical Punch flavor of Iso Whey Clear will come in a special bottle, which features the pink ribbon for Breast Cancer Awareness on the front of it. The limited edition protein powder flavor offers 22g of protein per serving with zero fat, zero sugar and less than a gram of carbohydrates. Pink Tropical Punch joins the other three MuscleTech® Iso Whey Clear flavors – Arctic Cherry Blast, Orange Dreamsicle, and Lemon Berry Blizzard.

“Supporting this partnership means a lot to our MuscleTech® brand and our Iovate community.” said Jarrod Jordan, Chief Marketing Officer at Iovate Health Sciences International Inc., the owner of the MuscleTech® brand. “Many of us across the company have been affected by breast cancer in one way or another. We will continue to bring attention and drive action to fight this disease until there’s a cure. Our partnership with National Breast Cancer Foundation (NBCF) gives us the opportunity to build a foundation of support this year and enhance the partnership in the coming years.”

This limited edition flavor will be available through Bodybuilding.com, MuscleandStrength.com and MuscleTech.com starting on October 24th, and Iovate is committed through this campaign to donating a minimum of $3,000 to NBCF and the programs they provide.

MuscleTech® is a proud supporter of the National Breast Cancer Foundation. To help us make a difference for those facing breast cancer – please visit www.nbcf.org.

For more information on MuscleTech® products, visit www.muscletech.com. Also follow us at Facebook.com/MuscleTech and @MuscleTech on Twitter, TikTok, Pinterest and Instagram for product and athlete information, news and updates, diet and training tips, special promotions and more.

About the National Breast Cancer Foundation
Recognized as one of the leading breast cancer organizations in the world, National Breast Cancer Foundation (NBCF) is Helping Women Now® by providing early detection, education and support services to those affected by breast cancer. A recipient of Charity Navigator’s highest 4-star rating for 14 years, NBCF provides support through their National Mammography Program, Patient Navigation, breast health education, and patient support programs. For more information, please visit https://www.nationalbreastcancer.org/

About Iovate Health Sciences International Inc.
Iovate Health Sciences International Inc. (“Iovate”) is a dynamic, leading-edge nutritional company that delivers some of the highest quality, most innovative and effective active nutrition products in the world. With brand innovations such as MuscleTech®, Iovate is committed to being the number one active nutrition company in the world. MuscleTech® was born out of an obsession to redefine the limits of science and human potential.

Due to our commitment to research, development, and innovation, we’ve been globally recognized as one of the leading sports nutrition brands in the industry and continue to be one of the elite brands redefining performance through cutting-edge products and high-quality ingredients. Backed by America’s #1 selling sports supplement company, and with distribution in over 140 countries, MuscleTech® has emerged as one of the most recognized sports nutrition brands worldwide. MuscleTech® supplements are made with the highest quality ingredients in the world. We are dedicated to continuously researching, developing, patenting, producing, and globally marketing the safest, most effective diet and sports supplements to assist you in achieving your personal fitness goals.

Headquartered in Oakville, Ontario, Canada, Iovate is a family of more than 300 employees, six leading nutritional brands and growing, with effective products that can be found across the globe.

Contact:
Jake Duhaime
Consumer Communications Lead
jake.duhaime@iovate.com
617-285-8087

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